Made in Tuscany

A watch brand, based in Italy, producing from almost 20 years handcrafted and limited edition pieces, all of them designed by Italo Fontana. Unique and tailormade watches, all guaranteed by finest Italian craftsmanship.The company is based in a country “villa” surrounded by Gragnano’s hills, only 15 minutes away from Lucca’s old medieval town walls, in the heart of Tuscany. A land of great inspiration for Italo Fontana whose creativity is a mixture of objects, atmospheres and particular places surrounding him. Each U-BOAT creation is undoubtedly an expression of the values of Made in Tuscany around the world.

New Dimension In Time

Italo Fontana’s creations have a very distinctive design. In their lines it is possible to recognize Italo’s imprinting, cause he personally designs each model.To highlight the connection between Italo as a designer and his products, his name has been added to the brand: public have to understand that there is a person in flesh and blood behind the U-BOAT creation who designs with love and passion.


In the space of just a few years U-BOAT has succeeded in opening several own-brand boutiques around the world plus innumerable selling points. 7 flagship stores all placed in the vibrant hearts of capital cities, hotspots for the international high-spending clientele. U-BOAT is now available in more than 60 key markets, as well as with the online boutique.
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